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Newegg.com Launches Its Eggxpert.com Community

June 12. 2007 Press Release

More than a Tech Forum: Newegg Creates an Online Home for Tech Fans


CITY OF INDUSTRY, Calif. – Newegg.com, a leading online computer, consumer electronics,
and communications product superstore based in California, is formally launching their multi-faceted tech community Eggxpert.com on June 20th, 2007.

With an enthusiastic customer-base made mostly of computer and technology aficionados, Newegg is aiming to create a destination that is above and beyond the typical tech support forum with Eggxpert.com. Their goal is for it to be a well-frequented meeting space for a community that will exchange ideas on a broad range of topics, build personal relationships, come to identify with Eggxpert and Newegg, and ultimately consider it a virtual home-base to revisit time and again.

In keeping with the idea of making Eggxpert.com an all-encompassing
technology community site, the development team has added a few features not normally found in forums. The first of these is the built-in Eggxpert Blog Community. Advice and product review blogs written by knowledgeable techies have long been popular with the technology crowd. Further, Eggxpert hopes that giving a "personal space" to its forum members will encourage them to get to know one another on a deeper level than simply as casual forum chat buddies.

The second innovative feature Eggxpert.com sports is the Eggxpert
Newsletter. Scheduled to release its first issue in late June, the Eggxpert
Newsletter will serve as a unifying tool for the community.

"We're the community bulletin board," said Joyce Li, Newsletter Content Manager. "You can count on us to alert you to what's hot, what's new, and what you might want to dig deeper into on the site."

In addition to providing an editorial view of the forum, the Newsletter will include articles on tech news and trends, and several interest columns such as "Gamers' Gamut," "Noob Corner," and "Tech Tips and Tricks."

The third major innovation Eggxpert has planned is a technology
database called Eggipedia. Originally meant to serve as an archive for the
thousands of comprehensive product information pages on Newegg.com,
Eggipedia is now being created as a free content encyclopedia for all
things technological. Like its namesake, Eggipedia will allow users to edit existing entries and to create entirely new pages by supplying their own information.

"We have so much good material written up for our product pages that it seemed a waste to take them all down after a product went out of stock," said Chad Chen, Newegg.com Vice President of Marketing. "This way, the efforts and input of so many people have a place to be seen and are put to good use."

The database is slated to go online this summer.

About Newegg
Newegg.com is an online e-commerce company that has created a powerful channel for manufacturers of computer hardware and software, consumer electronics and communications products to reach the do-it-yourselfers, hard core gamers, students, small to medium-sized businesses, IT professionals, resellers and consumers who desire a comprehensive digital lifestyle. At the Newegg.com website, consumers can find the latest technology parts and products, along with comprehensive product information, pictures, how-to's, customer product reviews and opportunities to interact with other members of the technology and game enthusiast
community.

Founded in 2001, Newegg.com has more than 6 million registered
customers. Newegg.com is headquartered in City of Industry, Calif. For more information, visit http://www.newegg.com/.



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