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Top 10 Internet Retailer Newegg.com Announces New Wireless Division

Aug 7, 2007 Press Release

Deals on Mobile Phones and Plans Look “Sunny Side Up” at the Egg

City of Industry, Calif -- Newegg.com, a major consumer electronics, computer and now mobile wireless e-tailer formally announced today its launch of cellular phone and wireless services and its partnership with AT&T as an Authorized Dealer.

Recently named as one of the Top 10 Internet retailers in the US by Internet Retailer magazine Newegg’s continued growth of services further highlights its dedication to innovative customer centric offerings.

“This partnership is a special milestone for us as it greatly compliments the strategic framework of products and services available to our customer base,” said Anthony Chow, VP of Business Development & Emerging Technologies. “We are pleased to welcome AT&T into the Newegg Family and look forward to growing our relationship.”

AT&T’s combination of service features such as rollover minutes, unlimited in-network calling and the fewest dropped calls of any wireless carrier will no doubt prove popular among Newegg’s Six Million registered customers.

With a large selection of popular cell phone handsets along with calling plans and services Newegg is poised to quickly grow its new division. Several key promotions are also planned for the mobile phone services with some of the first being exclusive deals on Plantronics Bluetooth headsets.

“Newegg will optimize the Internet buying experience for the mobile lifestyle”, said Lawrence Jackowski, Director of Wireless for Newegg.com. "This new division (www.newegg.com/wireless) brings what will be the best mobile buying experience together with the leading Internet retailer allowing us to capitalize upon the power of our two brands and growing Internet trends”, added Jackowski.

With the introduction of new services, such as mobile wireless, it clearly marks the direction Newegg is moving regarding its customer experience. Newegg’s latest mobile phone offering shows extremely strong potential and further demonstrates their desire to push into the broader consumer electronics market for 2007 and beyond. Additionally, they have several key competitive advantages by being able to leverage their strong customer base, reputation for first class service, and their ability to cross merchandise to further enhance customer deals.

It’s definitely a good time to be shopping at Newegg.

About Newegg.com

Newegg.com is an online e-commerce company that has created a powerful channel for manufacturers of computer hardware and software, consumer electronics and communications products to reach the do-it-yourselfers, hard core gamers, students, small to medium-sized businesses, IT professionals, resellers and consumers that desire a comprehensive digital lifestyle. At the Newegg.com website, consumers can find the latest technology along with product information, pictures, how-to’s, and customer product reviews.

Founded in 2001, Newegg.com has more than 6 million registered customers. Newegg.com headquarters are in City of Industry, Calif. For more information visit http://www.newegg.com/.



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