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Palm Wax Tea Lights Unscented White CandlesWhy Palm Wax?Why We Believe Palm Wax Candles Are the Flame of the Future
In Europe, most households burnPalm Wax tapers. The flame is bright and they are essentially dripless. Unscented palm oil tea lights are also very popular because they burn so clean and efficiently. Ounce for ounce, palm oil candles burn longer. Since we introduced Palm Wax to the United States over six years ago, a dozen other companies have copied us. This year the focus of theNational Candle Association's two conferences was on non-paraffin and primarily vegetable waxes. Presenters and representatives of the largest fragrance and wax supply companies predict that all major manufacturers will be coming out with lines representing hybrid blends of paraffin and vegetable waxes.
In time, with greater consumer awareness, we believe that Palm Wax and other vegetable candles will duplicate what has occurred in Europe. It attracts consumers that are more environmentally aware and health-conscious. Our sales were up again this year, and it is consumers in the 18-36 year old group that made that difference. Throughout Europe, it has been an additive to the market, in that it did not decrease sales of paraffin products.
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