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In French, Chérie means “Precious Loved One”. The origin of the brand name can be traced to the pet of the Chief brand designer, Simba. Simba is a Bichon Frise and he is the cheerer-upper and precious loved one of the family. To protect his skin from the harsh winter, and to beautify him, the chief designer started to create tailor-made outfits for him. The chief designer has been working in the textile industry for many years. Therefore, by linking the textile industry experience and Simba’s needs, the brand was naturally born. The logo of the brand is a portrait of Simba. Simba is the honey of the family and Bichon Frise is originated from France. As a result, the brand name – Chérie was born.

The design of Chérie pet products emphasize on the best interest of the pets. As a fine pet product manufacturer, we insist on using the best materials combines with great appearance, high level of comfort, and neat packaging. We strive to give your Chérie the best.

Elegant is the principle concept of Chérie fine pet products. Our designers combine the principle with trendy theme to create the innovative, stylish, and chic Chérie fine pet product line so that your Chérie always stays at the top of the fashion trend. Our goal is to provide the very best for your Chérie.

The design concept of Chérie pet apparels is based on utilizing the benefits of knitted textile. By applying different textile texture and knitting techniques to achieve the goal of creating the most comfortable, gorgeous, and diversified pet apparels and assuring your Chérie to be the focus of all attention in all occasions.

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