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Newegg Equips Students for the Classroom with BACK2SCHOOL Initiative

2015/07/07 Press Coverage

July 7, 2015 – Los Angeles, CA – Newegg, the top tech-focused e-retailer in North America, today reaffirms its commitment to the education sector with Newegg BACK2SCHOOL. This edu-focused initiative features a trio of new student-focused programs – a student-only store on Newegg.com, a discounted Newegg Premier membership program for students and a sweepstakes contest with prizes valued at more than $16K.

“Students need every advantage to thrive at school,” said Soren Mills, Chief Marketing Officer of Newegg North America. “Our BACK2SCHOOL initiative is our way of helping them stretch their budgets and make sound investments in the technology that will serve them well this upcoming academic year.”

Newegg Student-only Store
Today Newegg opened the doors to its Newegg Student-only Store. This store is stocked with hundreds of products ideal for tech-savvy students – from basic tech accessories and gaming notebook computers, to SSDs and other components to help students upgrade their existing computers. The Newegg Student-only Store offers special pricing and discounts available only to customers with verifiable .edu email addresses. Visit the Newegg Student-only Store at http://www.newegg.com/students.

Newegg Premier Student Pricing
For a limited time, Newegg is offering students a $20 discount off Newegg Premier membership. Newegg Premier extends white-glove service and added benefits to customers, including:

  • Free expedited shipping in 3 days or less
  • Discounted rates on 2-day and next-day shipping
  • Free returns with complimentary shipping and no restocking fees
  • Dedicated customer service telephone number
  • Exclusive deals reserved only for Newegg Premier members
  • Special alerts to give members early notice of upcoming sales
  • Students with verifiable .edu email addresses are eligible for a $20 discount on Newegg Premier’s standard price of $49.99 per year. For more information and to sign up, visit http://www.newegg.com/neweggpremier.

    Newegg Hack2School Challenge
    Newegg is challenging students to share their favorite back-to-school hacks, with the lucky winners sharing prizes valued at more than $16K. Open to legal residents of the United States and the District of Columbia (Rhode Island excluded), age 18 or older at the time of entry, Newegg’s Hack2School Challenge invites entrants to submit photos or videos depicting their favorite tech-related college hacks – examples of how students use technology to streamline the college experience. Newegg will choose the 10 best submissions based on effectiveness and creativity of the hacks, after which the community will vote on their favorites, with five tiers of prizing being distributed based on vote count. Prizes span a variety of brands and categories, and range from computer software and components to high-end gaming PCs and laptops. And in the spirit of bettering the educational experience for all, Newegg will award the grand prize winner’s school of choice a mini tech lab comprised of 81 total items including Dell computers, Roccat peripherals, software suites and much more. Entries are being accepted between July 7 and August 3. For more information and to enter, visit www.newegg.com/hack2school.

    See What’s Trending this Back-to-School Season
    To provide an innovative way to see what products are in demand this back-to-school season, Newegg collaborated with inSparq to launch its Trending Now page, which analyzes purchase behavior and social media sharing activity to determine items trending in real time. In addition, user-generated content from Newegg’s highly engaged and tech-savvy social community is used to bring an authentic experience to the page. Visit www.newegg.com/trending to see products trending now!

    All told this marks Newegg’s most comprehensive back-to-school initiative to-date, with great savings and opportunities not just for students, but for the schools they attend.



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