The ghd Platinum+ is a 1-inch ceramic flat iron for people who want to straighten, curl, or wave their hair with one tool. Its Ultra-zone technology adapts heat to hair type and styling speed, while the temperature is preset to 365°F.
Recommended For
- People who straighten or smooth their hair regularly and want the iron to maintain a consistent styling temperature instead of adjusting a heat dial.
- People with wavy or frizz-prone hair who want to smooth their lengths for a sleek style, then use the rounded body to add bends or curls.
- Color-treated-hair users who style with heat and are looking for consistent temperature control; the brand positions the Platinum+ for color protection, though styling still requires heat-protectant and careful use.
- Travelers who want to take their styling tool abroad; the Platinum+ supports universal voltage, but it is a corded iron rather than a cordless travel tool.
Real-World Use Scenarios
- When smoothing naturally wavy or frizz-prone hair at home, users can work in sections to create a straighter, smoother finish; reviewers report that some hair types need only one pass per section.
- When getting ready in a hurry, users styling manageable hair may finish more quickly because reviewers found they could often straighten a section in one pass instead of repeatedly going over it.
- For a change from a straight style, users can rotate the iron as they glide it down each section to make soft curls or waves; the rounded shape supports styling with one tool, though results depend on technique and hair type.
- Users with curly or more resistant hair can use the styler to smooth their natural texture at home; independent testing found it effective on curly hair, although some coarse sections may need an additional pass.
- For a style change between wash days, users can wear hair straight first and add curls or waves later; a reviewer found that hair with a little more texture held this look better.
Spec Summary
| Attribute | Value |
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| Best For | Dry-hair styling across all hair types, with straight, wavy, or curly results |
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| Heat And Styling Surface | Ceramic heating surface with a maximum temperature setting of 365°F |
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| Power | Corded electric operation at 110 V and 300 W |
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| Design And Color | Barrel-shaped styler in white |
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| Dimensions And Weight | 11 inches long, 1.63 inches wide, and 1 pound |
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| Use And Safety | Use on dry hair, gliding from roots to ends; keep away from water and do not use on children |
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| Brand And Model | ghd Platinum+ Styler, model 10000022239 |
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Reference Q&A
Q: Should I get the ghd Platinum+ or ghd Gold?
A: Choose the ghd Platinum+ if you want its predictive Ultra-zone heat technology, which adjusts to styling conditions, or have thicker, coarser, or frizz-prone hair. The ghd Gold costs less while offering dual-zone temperature control at the same 365°F setting, making it a practical choice for routine straightening and styling.
Q: Is the ghd Platinum+ or Dyson Airstrait better for styling from wet hair?
A: Choose the Dyson Airstrait if you want to dry and straighten towel-dried hair in one routine using airflow. Choose the ghd Platinum+ if your hair is already dry and you want a conventional plate straightener that can also create curls and waves. They serve different routines: the Platinum+ is not designed for wet-to-dry styling.
Q: Should I choose the ghd Platinum+ or the wider ghd Max?
A: Choose the Platinum+ for its 1-inch plates and rounded barrel, which suit detailed styling and creating straight looks, curls, or waves. Choose the ghd Max if you have long, thick, or curly hair and want wider plates designed to cover more hair per pass.
Q: Can I use the ghd Platinum+ Styler when traveling internationally?
A: Yes. It has universal voltage, so it can be used in countries with different mains voltages; you may need a plug adapter for the destination’s outlet. It is a corded styler, not a cordless travel tool.
Q: Can I adjust the temperature on this flat iron?
A: No. The styler has no manual temperature settings; it maintains a preset 365°F temperature and uses heat-control technology that adapts during styling. If you need to choose a lower temperature yourself, this fixed-setting design may not suit your needs.
Q: Can this flat iron make curls and waves, or is it only for straightening?
A: It can be used to straighten hair and create curls or waves. Its rounded barrel is designed to help with those styles as well as straight looks.
Q: Does the styler turn off automatically if I forget to switch it off?
A: Yes. It has an automatic sleep mode that switches the styler off after 30 minutes of inactivity.
Q: Should I use a heat protectant with this styler?
A: Yes. Use a heat protectant before styling, and use the styler on dry hair. Its preset temperature and heat-control technology do not replace a heat-protectant product.
Q: Is the GHD Platinum+ worth the higher price?
A: It may be worth considering if you value smooth styling and a single preset temperature. Community feedback is mixed: some users praise its performance, while others say it did not suit their hair or justify the cost. It is less compelling if adjustable temperature or a lower price is a priority.
Q: Is the GHD Platinum+ suitable for thick, curly hair?
A: It can work for some people with thick or curly hair, but results vary. Reddit users report both successful straightening and dissatisfaction with the finish or how well the style holds. Its 1-inch plates and 365°F preset may be less suitable if you need wider plates or manual temperature control.
Q: Can you adjust the GHD Platinum+'s temperature?
A: No manual temperature adjustment is described for this model; it is preset to 365°F. Reddit discussions identify the lack of user-controlled temperature as a drawback for people who want to tailor heat to their hair or styling needs.
Q: Can the GHD Platinum+ make curls or waves as well as straighten hair?
A: Yes. Its rounded barrel is designed for straightening, curls, and waves. A YouTube review demonstrates straight and wavy styling, and Reddit users also discuss using the styler to curl their hair.