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Newegg Announces Strategic Partnership with 4PX in China

6/24/2013 Press Release

CITY OF INDUSTRY, Calif., June 24, 2013 -- Newegg, Inc. (, the leading electronics-focused e-retailer in the United States, and 4PX Group (, the leading e-commerce solutions provider in China, today announced that they established a global strategic partnership to help enable Greater China merchants to sell their products on Newegg Marketplace. This partnership will bring China’s latest and greatest products to the U.S. market through Newegg Marketplace’s “First From Asia” program.

China cross-border trade to the United States in the past has been largely driven by traditional B2B trade. However, recently, B2C e-commerce between the two countries has been growing, with estimates on total trade value topping USD 10 billion per year.

Newegg’s Head of Newegg Marketplace Sophia Tsao stated: “We are very optimistic about the China cross-border trade opportunity. By partnering with 4PX, Newegg can now help China merchants increase their sales in the U.S. market. We’re also excited to give our customers the opportunity to shop for these unique products from China.”

4PX’s CEO Michael Luo added: “Over the past months, many of our merchants have been looking to expand their business into multiple channels. Merchants have inquired about marketplaces such as Newegg’s. I’m sure once they begin selling their products on Newegg Marketplace, merchants will be pleasantly surprised.”

Under this partnership, 4PX will open its 30,000+ merchant network to Newegg. 4PX will also provide logistics and software solutions to these merchants to ensure a smooth transition onto Newegg and to better position the merchants to succeed on the marketplace.

Newegg’s “First From Asia” program is part of Newegg Marketplace, which gives participating merchants the ability to sell their products to Newegg’s 22 million registered users. “First From Asia” was first introduced in 2011 to help Asian merchants bring their unique and exciting products to U.S. consumers. Newegg’s “First From Asia” store can be found at

About Newegg Inc.
Newegg Inc. is the leading electronics-focused e-retailer in the United States. It owns and operates ( and (, and regularly earns industry-leading customer service ratings. Newegg delivers a world-class e-commerce platform and is committed to serving the online technology community, from tech-enthusiasts to small and medium-sized businesses. Both and feature a comprehensive selection of the latest computer hardware and consumer electronics products, detailed product descriptions and images, as well as how-to information and customer reviews. Newegg Inc. was founded in 2001 and is headquartered in City of Industry, California.

About 4PX Group
4PX Group ( was conceived in 2004 and is the #1 cross-border trade e-commerce solutions provider in Greater China. Its services include logistics and technology solutions that empower its 30,000+ merchant community in Greater China to excel at cross-border trade on marketplaces such as Newegg, eBay, Amazon, Ali-express, and others.

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