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Sony a7 III Full Frame Mirrorless Camera with 28-70mm and FE 50mm f/1.8 Lens Bundle

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  • Advanced 24.2MP back-illuminated 35mm image sensor
  • BIONZ X image processing engine
  • Shoot continuously at up to 8 fps in live view mode
  • 4K HDR movie with full pixel readout, no pixel binning or crop
  • 3-inch 922K-dot tiltable touch LCD Screen
  • High-contrast 2.36-million dot OLED electronic Viewfinder
  • NFC / Wi-Fi / FTP file transfer via Wi-Fi / flash sync terminal
  • Secure and versatile dual media slots (UHS-II SD compatible)
  • 5-step, 5-axis in-body image stabilization
  • Includes 28-70mm and 50mm lens

  • Overview
  • Specs
  • Warranty & Returns
  • Reviews

The newly developed 24.2MP back-illuminated 35mm full-frame Exmor R CMOS image sensor is paired with a front-end LSI that effectively doubles the readout speed of the image sensor, as well as an updated BIONZ X processing-engine that boosts processing speed by approximately 1.8 times compared to the a7 II.

Up to 10 fps with Silent or Mechanical Shutter

The a7 III is equipped with a refined image processing system that allows it to capture full 24.2MP images at up to 10 fps with continuous and accurate AF/AE tracking for up to 177 Standard JPEG images, 89 compressed RAW images or 40 uncompressed RAW images. This high speed 10 fps mode is available with either a mechanical shutter or an electronic shutter for completely silent shooting.

4K Full-Frame HDR Movie

High-resolution full-frame 4K movies with full-pixel readout without pixel binning that condenses approximately 2.4 times the amount of data required for 4K movies results in minimal moiré and jaggies.

High-Resolution XGA OLED Tru-Finder

Providing high resolution and contrast, plus the excellent gradation and color reproduction that are advantages of OLED viewfinders, this approximately 2359K-dot XGA OLED Tru-Finder faithfully depicts images with clear corner-to-corner visibility. Magnification is 0.78x. ZEISS T* coating greatly reduces obtrusive lens reflection on the ocular lens.

5-axis In-Body Image Stabilization

The 5-axis in-body SteadyShot image stabilization system has been fine-tuned to support high-resolution shooting capacity, resulting in an IS system at 5-step shutter speed advantage. Camera shake is effectively compensated on 5 axes: pitch and yaw that have the largest overall impact on image quality; X and Y shift that is most apparent at high magnification, and roll that can ruin night shots and movies. Stabilization is applied to the live-view image, making it easier to frame fast-moving subjects. Effective stabilization is provided for movies as well as stills, and for A-mount lenses attached via a mount adapter.

Hybrid Autofocus System

The a7 III features a world class autofocus system consisting of 693 focal-plane phase-detection AF points that cover approximately 93% of the image area, 425 contrast AF points and reliable Eye-AF. When combined, both contrast and phase detection AF points form the 4D FOCUS hybrid AF system for wide, fast, reliable AF that locks on and stays locked on.

This affordable mid-range zoom lens for 35mm full frame format cameras combines high optical performance with compact, lightweight convenience. The FE 28-70mm is ideal for a wide range of subjects, and is dust and moisture resistant for consistent reliability. Optical SteadyShot image stabilization included. A standard zoom lens is a lens in which the focal length varies, unlike a prime or fixed lens. A zoom lens is one that maintain (or regains) focus even with focal length of the subject-matter changes.

Weighing in at less than 7 oz (192 g), the new lightweight FE 50mm F1.8 “normal” prime lens delivers an outstanding blend of performance, compactness and value, making it a perfect choice for hobbyist photographers and videographers looking to experience the benefits of a wide aperture prime lens at an attainable cost. The lens features a new optical design with an aspherical element that effectively compensates for all forms of aberration, resulting in beautiful, crisp imagery. Additionally, it has a circular aperture with a maximum of F1.8, producing beautiful ‘bokeh’ in images that allows the subject to stand out against a smoothly defocused background. For extended durability, the new prime lens is built with a solid metal mount. In the world of photography the 50mm lens is the absolute must-have for any collection.


Additional Information

|
Date First Available
October 15, 2018
Warranty, Returns, And Additional Information
  • Warranty
  • Limited Warranty period (parts): 1 year
  • Limited Warranty period (labor): 1 year
  • Read full details
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