About Us
In June of 2003, Yo-Zuri America was established and the import of Yo-Zuri products to the North American & Caribbean regions began. Yo-Zuri has been making quality fishing lures, fishing lines, and one of the leaders in Japan for over 50 years. Yo-Zuri has developed technologically advanced fishing products that constantly lead the industry and has become one of the rated brands of hard-baits in the world. Yo-Zuri fishing lures are crafted to be the most realistic looking, have the actions, and are designed to help each angler have their better fishing days.
About Us
In June of 2003, Yo-Zuri America was established and the import of Yo-Zuri products to the North American & Caribbean regions began. Yo-Zuri has been making quality fishing lures, fishing lines, and one of the leaders in Japan for over 50 years. Yo-Zuri has developed technologically advanced fishing products that constantly lead the industry and has become one of the rated brands of hard-baits in the world. Yo-Zuri fishing lures are crafted to be the most realistic looking, have the actions, and are designed to help each angler have their better fishing days.