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The Cisco® Edge 340 Digital Media Player is a next-generation versatile digital media player that combines webcasting and video sharing, digital signage, and business IPTV applications that can help transform how organizations learn, grow, communicate, and collaborate. Support from the broad Cisco partner ecosystem of deployment, solution development, and content creation partners helps ensure a successful digital media implementation.
Today, digital media has become the most compelling platform to instantly and effectively reach customers, employees, partners, and students with important information, news, training, and events. With digital media, organizations of all sizes are trying to provide direct, relevant communications and create richer and more satisfying experiences both for customers and end users, ultimately accelerating transformation across many aspects of the business.
Compared with traditional paper-based media, digital media preserves characteristics of face-to-face communication and brings both intimacy and immediacy to communications, providing straight, dynamic visual and audio information, which can be easily absorbed and retained by people, in turn improving product revenue and customer satisfaction. The content of digital media is centrally managed and distributed and can be updated instantly and easily customized based on location, time, audience, and so on, which will heavily increase product cross-sell and upsell. Besides, it is more cost-effective because of the savings on printing, material, staff, and so on.
With more and more deployments and advancement of digital media, customer and organizations are facing more challenges:
The Cisco Edge 340 Digital Media Player is a new purpose-built digital media player that extends digital media to new, compelling applications for real-time and on-demand communications with flexible digital media creation, management, and publishing of content in various formats to multiple devices. With its hardware-based media acceleration capability, it can support up to two simultaneous high-definition video streams and comprehensive sets of content formats. It also can support both passive and interactive signage with touch and multitouch capabilities. It also provides a rich set of peripheral extensions, such as extendable storage, USB, RS-232, infrared with remote controller, and Wi-Fi to support very flexible deployment options and extended use cases.
The Cisco Digital Media Content Partners Program offers a broad partner ecosystem. Our partners provide deployment, solution development, and content creation to support a successful digital media implementation. The Cisco partner ecosystem includes:
Digital media has become a compelling platform for reaching customers, employees, partners, patients, and students. Organizations of all sizes use it to provide direct, relevant communication experiences. It offers dynamic visual and audio information that people can easily absorb and retain. Plus, you can centrally manage, distribute, and update digital media content in a snap.
Use the Cisco Connected Media Solution from Cisco and Appspace to:
Use the Cisco® Connected Media Solution to create and manage digital signs, IPTV playlists, digital billboards, and interactive touch applications. The solution consists of a Cisco Edge® 340 Digital Media Player (DMP) tightly integrated with content and information management software from Cisco partner Appspace.
Transform how those in your organization learn, communicate, and collaborate. Use the Cisco Connected Media Solution to present multimedia content and data collected from the Internet of Things (IoT) throughout your environment, in a customer-facing front office or in a back-office operations center. A Linux-based platform, the Cisco Edge 340 DMP has open APIs that foster broad application development across industries (see Figure 1).
Figure 1. Cisco Connected Media Solution Use Cases
News, real-time interest and exchange rate
Real-time menus, offers, and promotions
Queue calling system and ward information query
Schedules, news, and emergency messaging
Hotel service and video advertising
The integrated Appspace platform makes it easy to develop business apps that operate across smartphones, tablets, kiosks, video walls, wayfinders, desktops, and digital signs. The integrated solution manages your network infrastructure, content creation and management, and application design – and even the devices that display your content.
Figure 2. Cisco Edge 340 DMP Has Wired, Wireless, Media, and Compute Capabilities
| Specification | Description |
|---|---|
| Compute and Storage | |
| CPU | 1.60 GHz dual-core |
| Memory | 2.0 GB dual data rate 3 (DDR3) memory |
| Storage |
|
| Interface | |
| Video |
|
| Audio | Audio in and out (3.5mm, jack) |
| Ethernet uplink | One 10/100/1000Mbps Ethernet |
| USB | Four USB2.0 interfaces (Type A) |
| Wireless | 802.11a/b/g/n, dual-band, both access-point and client modes, and internal and external antennas with toggle switch, support for simultaneous access for multiple clients (available only on wireless SKU) |
| Bluetooth | Bluetooth v4.0 (available only on wireless SKU) |
| RS232 | One (DB-9, male) |
| Console | One (RJ-45) |
| Infrared |
|