Pros: -Expert IFS display customizable modes, and other display modes. -All very useful functionality, in the right hands. -Very nice ergonomics, 3 HDMI inputs plus the usual suspects. -Respectable audio, with digital outs via Toslink from all dig. sources- to DAC or whatnot. -1080p performance is every bit better than other lesser brands. -Sony and Samsung were compared very recently, and not much was lost, from component to HDMI. -Value is off the charts, notwithstanding further retail or internet-pricing craziness. Which, given this year economically, and forecasted for the Holiday season, there very well may be better bargains out there, but doubtful they will involve 120hz technology at this price level. For the 37" offering with stable video performance, this is a steal.

Cons: -120hz is obviously not in the offering here, nor is it expected. -Remote isn't as luxurious as others, nor does it have an overpopulation of buttons. But the remote could use a closer arrangement of key features. Fits like a glove though.

Overall Review: -Value is the key for the features and price. Size is a perfect small room/mid-size room stand-alone set or part of an A/V or audio-only system. -Really hits the mark in how much space it doesn't take up vs. a 40" in the same possible space constraints. The effect is subtle, but having more room with a large audio rack and very large speakers and a sub, does pose limitations; and this works equally well in another room corner if desired. -I find that the price goes up (somewhat) exponentially in price when a buyer looks into the 40" and above range. The combination of size and a lower tier of pricing really nails the value.

Pros: Very clean look. Ceramic white, and actually lighter than the other dual shock controllers. Believe it.

Cons: Ceramic White is not a metallic or automotive-style paint finish on this. Not sure why, but probably due to the expense or wear to white.

Overall Review: Been nicer if it was the satin, automotive finish style, like the blue or red controllers.