


COUNTER CULTURE COFFEE
For over 25 years, Counter Culture Coffee has relentlessly pursued coffee perfection. Our commitment to coffee perfection goes beyond flavor alone. Transparent trading and ethical sourcing are deeply ingrained in our business and every coffee we roast.
- B Corporation
BIG TROUBLE + HOLOGRAM
Bundle and save on Counter Culture Coffee classics
BIG TROUBLE: Our best-selling coffee boasts nutty, caramel, and chocolate flavors that are easy to love. Sourced from sustainable, smallholder producers across the globe, this low-acidity, medium blend flawlessly adapts to any brewing method.
HOLOGRAM: This medium-roast blend highlights the coffee beans' natural characteristics while bringing out a rich complexity. Tantalizing notes of ripe fruit and chocolate create a multidimensional flavor experience that’s as complex as it is approachable.
- Two 12 oz bags of whole-bean coffee
- Each 12 oz bag brews 25 perfectly brewed 8 oz cups. That’s about $0.66 per cup!
- Big Trouble tasting notes: Caramel, nutty, round
- Hologram tasting notes: Fruity, milk chocolate, syrupy

QUALITY
We set the standard for the best coffees by driving innovation at every step of the supply chain.

SUSTAINABILITY
We take action to invest in the environment and people through collaboration, communication, and transparency.

EDUCATION
We cultivate and exchange knowledge to empower people to create extraordinary coffee experiences.
![]() Big Trouble | ![]() Hologram | |
|---|---|---|
| Customer Reviews | — | — |
| Price | — no data | — |
| Size | 12 oz, 5 lb | 12 oz, 5 lb |
| Flavor Profile | Caramel, nutty, round | Fruity, milk chocolate, syrupy |
| Roast | Medium | Medium |
| Organic | no data | no data |
| Caffeinated | ? | ? |
| Country of Origin | Varies Seasonally | Varies Seasonally |
The Perfect Cup, Every Time

YOU BREW YOU
From pour-over to espresso, you can use any brewing method for any coffee. Start with 1 gram of coffee for 17 grams of water for most brewing devices. Experiment with more or less coffee to find the perfect brewing ratio for you!

KEEP IT FRESH
Keep whole-bean coffee in an airtight container, out of direct sunlight and away from heat and moisture.

GRIND IMMEDIATELY BEFORE BREWING
All of our coffees are whole-bean, allowing you to grind the coffee to your desired coarseness while ensuring optimal freshness and flavor.

NOT TOO HOT
Brew with filtered water that is heated to between 195º and 205º Fahrenheit.


BIG TROUBLE + HOLOGRAM

COUNTER CULTURE COFFEE
For over 25 years, Counter Culture Coffee has relentlessly pursued coffee perfection. Our commitment to coffee perfection goes beyond flavor alone. Transparent trading and ethical sourcing are deeply ingrained in our business and every coffee we roast.
- B Corporation

Bundle and save on Counter Culture Coffee classics
BIG TROUBLE: Our best-selling coffee boasts nutty, caramel, and chocolate flavors that are easy to love. Sourced from sustainable, smallholder producers across the globe, this low-acidity, medium blend flawlessly adapts to any brewing method.
HOLOGRAM: This medium-roast blend highlights the coffee beans' natural characteristics while bringing out a rich complexity. Tantalizing notes of ripe fruit and chocolate create a multidimensional flavor experience that’s as complex as it is approachable.
- Two 12 oz bags of whole-bean coffee
- Each 12 oz bag brews 25 perfectly brewed 8 oz cups. That’s about $0.66 per cup!
- Big Trouble tasting notes: Caramel, nutty, round
- Hologram tasting notes: Fruity, milk chocolate, syrupy

QUALITY
We set the standard for the best coffees by driving innovation at every step of the supply chain.

SUSTAINABILITY
We take action to invest in the environment and people through collaboration, communication, and transparency.

EDUCATION
We cultivate and exchange knowledge to empower people to create extraordinary coffee experiences.
![]() Big Trouble | ![]() Hologram | |
|---|---|---|
| Customer Reviews | — | — |
| Price | — no data | — |
| Size | 12 oz, 5 lb | 12 oz, 5 lb |
| Flavor Profile | Caramel, nutty, round | Fruity, milk chocolate, syrupy |
| Roast | Medium | Medium |
| Organic | no data | no data |
| Caffeinated | ? | ? |
| Country of Origin | Varies Seasonally | Varies Seasonally |
The Perfect Cup, Every Time

YOU BREW YOU
From pour-over to espresso, you can use any brewing method for any coffee. Start with 1 gram of coffee for 17 grams of water for most brewing devices. Experiment with more or less coffee to find the perfect brewing ratio for you!

KEEP IT FRESH
Keep whole-bean coffee in an airtight container, out of direct sunlight and away from heat and moisture.

GRIND IMMEDIATELY BEFORE BREWING
All of our coffees are whole-bean, allowing you to grind the coffee to your desired coarseness while ensuring optimal freshness and flavor.

NOT TOO HOT
Brew with filtered water that is heated to between 195º and 205º Fahrenheit.


































