Datalogic Magellan 3550HSi In-Counter High Performance Bar Code Reader

The Datalogic Magellan 3550HSi is a high-performance in-counter barcode reader for retail checkout lanes that need fixed, single-plane scanning and 1D and 2D barcode reading.

Recommended For

• Small-format retail checkout counters with many transactions but relatively few items per sale, where staff need both sweep and presentation scanning.
• Busy retail lanes that need a fixed, in-counter scanner for fast 1D and 2D barcode reading, including poorly printed or damaged codes.
• Pharmacy and DIY checkout operators who want a permanently installed counter reader rather than a handheld scanner.
• Retail checkout teams that scan both printed labels and barcodes displayed on customer phones, and want a broad reading area for routine counter use.

Real-World Use Scenarios

• At a busy grocery checkout, a cashier sweeps packaged items across the in-counter reader; its broad reading area and sweep scanning are designed to keep routine transactions moving with fewer deliberate aiming adjustments.
• When a printed barcode is shortened, poorly printed, or difficult to read, the cashier can present it to the imager rather than immediately switching to another scanning method; Datalogic describes the 3550HSi as designed to read challenging codes.
• At checkout, a shopper presents a digital coupon or loyalty barcode on a phone screen; the scanner can read barcodes from screens as well as printed labels. Parallel scanning while the cashier handles other items requires the optional Customer Service Scanner accessory.
• In a pharmacy checkout lane, staff scan product packaging with 1D or 2D barcodes using the fixed counter reader, supporting a checkout workflow that handles more than conventional linear barcodes.
• At a home-improvement or DIY store register, employees scan customers’ packaged purchases at the counter; Datalogic lists DIY retail among the 3550HSi’s intended high-throughput applications.

Spec Summary