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-TrueBlack Glossy™ coatingthis is the only monitor that Ive ever had that looks as sexy as it is off when its turned on. -540hz At this high of a refresh on an OLED is truly a unique experience. The motion is indistinguishable from real life thats how smooth it looks. -1440p I was shocked at the jump from a 1080p IPS 24.5 inch to 1440p 27 inch and with the glossy coating it looks incredibly sharp and just glancing at it many people have thought it was a 4k monitor when they first see it. -tandem 4th brightness/color I have been playing HDR in battlefield games and Im just absolutely blown away with the realism of the colors and the brightness even during the day with the sun coming in. -DisplayPort 2.1a full 80Gbs with this monitor I can run full spec 1440p 540hz 10bit color with no compression. I wouldve paid hundreds to never deal with glitchy alt tabs and slow alt tabs ever again the instantaneous alt tabs are a godsend. -OSD and feature set the OSD has a cornucopia of options to customize the experience exactly how you want Ive had it for weeks and still havent tried all of the different combinations. -neo proximity sensor As someone who gets up from their computer often between games and what not this is a very useful feature for me and has worked flawless. -design I think the design looks incredibly sleek and futuristic. It really looks like it could be alien technology. The white trim around the border you dont notice AT ALL when you are in game or using the monitor. -720hz Im going to include this in the pros because its not a bad thing that they added this but even as a CS player whos played on very low resolutions before it was just sacrificing too much clarity.

Easy setup, the right monitor for my application. Excellent value.

This monitor is insane! Rgb stripe layout fixes text clarity for people who had that issue. Blacks are abyss black. Colors and brightness are even better than on my pg32ucdm3. I pulled it out the box put on monitor arm and colors and everything is at factory defaults and it looks incredible!

This is a nice monitor for the money. It does a very good job in games, and it looks nice as well. Refresh rate is good Aesthetics are good Setting up is easy

- Borderline perfect color accuracy in SDR and HDR - Perfect gamma tracking with no black crush - Can hit 1100 nits in Console HDR - Black Shield film corrects purple tint of previous gen, mitigates black level raise in bright room - Wealth of OLED care options that are customizable and non-intrusive - Excellent build quality

Vivid Colors Deep blacks Super Responsive Easy Setup Not Dim at all

No banding like LG's panel's (hopefully they fixed it with their new panels with no white emitter subpixel)

Super Thin, Easy to setup

The 271qrx is my first OLED monitor and it was super easy to set up and start playing on especially with the gaming intelligence app making it simple to update firmware. I have been using a 4k 60hz panel until now and the deep colors and 360hz refresh rate on the MSI have provided me a whole new experience when gaming or even just watching videos online. I game in both a well lit and dark room and it performs amazing in both scenarios. If you are considering this monitor I must say you cannot go wrong with it if you are looking for a quality experience with 1440p Oled.

Colors Contrast Speed OSD

- Zowie competitor for people who play more than just CS2 and Valorant - Good brightness, color accuracy, and black levels

Nice glossy panel that isn't too glossy that it distracts you. Awesome clarity. Smooth usage. Fanless design for ultimate silent operation. No heat detected. No issues whatsoever.

Everything is working, nothing broken

Very sleek design. Pretty heavy with quality. Screen is gorgeous. Great settings for what you want. If you have an older UltraGear from LG. It's about the same calibration. I don't use HDR since most games don't support it or support it well. Gsync/free sync is always a plus for options.