LG OLED evo C3 77 inch 4K Smart TV (OLED77C3PUA, 2023)

OLED evo: The Next Evolution Is Here
The advanced LG OLED evo C-Series is better than ever. The LG OLED evo C3 is powered by the next-gen α 9 AI Processor Gen6exclusively made for LG OLEDfor ultra-realistic picture and sound. And the Brightness Booster improves brightness so you get luminous picture and high contrast, even in well-lit rooms. * AI-assisted deep learning analyzes what you're watching to choose the best picture and sound setting for your content. The LG OLED evo C3 not only performs great, but looks great as well. With an almost invisible bezel, it will blend into the background for a seamless look. When you're finished watching, display paintings, photos and other content to blend the LG OLED evo C3 into your space even more. But that's not all. Experience less searching and more streaming, thanks to the next generation of AI technology from LG webOS 23. Every LG OLED comes loaded with Dolby Vision for extraordinary color, contrast and brightness, plus Dolby Atmos** for wrap-around sound. And LG's FILMMAKER MODE allows you to see films just as the director intended. Packed with gaming features, the LG OLED evo C-Series comes with everything you need to win like a 0.1 ms response time, native 120Hz refresh rate and four HDMI 2.1 inputs.
*Based on LG internal testing: 55/65/77/83 LG OLED evo C3 models are brighter than non-OLED evo B3 models and excludes the 42 and 48 LG OLED evo C3.
**Dolby, Dolby Atmos and the double-D symbol are registered trademarks of Dolby Laboratories. It's not just OLED, it's LG OLEDevo
The OLED evo C-Series is powered by the α 9 AI Processor Gen6made exclusively for LG OLEDfor beautiful picture and performance. The Brightness Booster improves brightness so you get luminous picture and high contrast, even in well-lit rooms. * AI-assisted deep learning analyzes what you're watching to choose the best picture and sound setting for your content.
*Based on LG internal testing: 55/65/77/83 LG OLED evo C3 models are brighter than non-OLED evo B3 models. Sleeker than ever
The LG OLED evo C3 blends into the background with an almost invisible bezel for a seamless look. When you're finished watching, display paintings, photos and other content to blend the LG OLED evo C3 into your space. Smart TV, simplified
Less searching, more streaming, thanks to the next generation of AI technology. Enjoy your favorite content including fitness, sports, entertainment and more. With Quick Cards, group your favorite apps into categories and use the Magic Remote to easily find what you're looking for. Get instant access to over 300 free channels with LG Channels. *
*Internet connection and subscriptions to streaming services are required; number of LG Channels subject to change. See and hear the ultimate in home theater
Experience the magic of the big screen right from your couch. Every LG OLED comes loaded with Dolby Vision for extraordinary color, contrast and brightness, plus Dolby Atmos* for wrap-around sound. Land in the center of the action with LG's FILMMAKER MODE, allowing you to see films just as the director intended.
*Dolby, Dolby Atmos and the double-D symbol are registered trademarks of Dolby Laboratories. Game with the power of LG OLED
Packed with gaming features, the LG OLED evo C-Series comes with everything you need to win. Experience crisp, smooth imagery from a 0.1 ms response time and native 120Hz refresh rate. All LG OLED TVs have NVIDIA G-Sync, AMD FreeSync Premium and VRR to further improve gaming quality. Four HDMI 2.1 inputs allow you to plug in all the devices you need. Whether you game on consoles or on the cloud, * the LG Game Dashboard and Game Optimizer put all the control at your fingertips.
*Subscription and compatible gaming controller are required. Colored from the source
Everything you see on screen matches what was originally shot for a more accurate viewing experience