LG 55UA7700P 55 inch Class UA77 Series LED AI 4K Smart webOS TV (2025)

Bring home 4K resolution in an impressive range of screen sizes with LG UHD TVs. Enjoy swift, easy browsing and tons of personalized recommendations including over 350 free LG channels. *

Spend less time searching and more time streaming with LG webOS 25. Focus on the screen with a slim and simple-to-mount design for a stylish view no matter where you hang it. For gamers, you can quickly customize your gaming experience in one location with the LG Game Optimizer. And, with GeForce NOW & Xbox Cloud Gaming included, you can automatically stream and get in the game. ***
- Bring your favorite content to life in 4K resolution
- A thrilling watching experience powered by the Alpha 7 AI Processor Gen8
- LGs Award winning Smart TV platform powered by webOS. Get easy access to streaming your favorite apps & more*
- Get instant access to over 350 free channels with LG Channels*
- Enjoy future platform updates for peace of mind* Taking in the views
Everything you need to bring your favorite content to life with the power of 4K and the extras you crave. Get wrapped up in the experience
Enhanced brightness, improved sound, refined picture detail with 4K upscaling* and Dynamic Tone Mapping. It all comes together for a thrilling watching experience powered by the Alpha 7 AI Processor Gen8. Experience LGs Award-winning Smart TV platform powered by webOS
No matter which TV you choose, your LG TV makes it easier than ever to find what you need and more. Browse all your favorite streaming apps and let LG Channels connect you to over 350 free channels and thousands of titles on demand* Tons of free entertainment at your fingertips
Get instant access to over 350 free channels, * including movies, breaking news, sports and more. Discover and enjoy premium new entertainment with nothing more than an internet connection, app subscriptions not needed. Enjoy platform updates for peace of mind*
With LGs Re: New Program enjoy future software updates. This ensures your TV's OS will be compatible with new feature updates and system refreshes. Personalized Picture & Sound Wizard for a Customized Experience
Set your personalized picture and audio settings. The Personalized Picture & Sound Wizard uses AI technology to analyze your favorite images and sound clips to create a personalized picture and audio experiences tailored for you. Powerful colors that pop
HDR10 Pro delivers a dramatic visual experience and elevated picture quality by enhancing each color on your screen for a wow effect. Just the way they intended
Watch films just how the directors envisioned them with automatic preservation of the directors original colors, settings and frame rates for a true at-home cinematic experience.
*Internet connection and subscriptions to streaming services are required; number of LG Channels subject to change.
**Subscription and compatible gaming controller are required.
View the UA77 Series Spec Sheet