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New Year, New Campaigns, Larger Opportunities

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Growing categories usher in the New Year.

2017 looks to be another promising year for many online merchants. According to eMarketer, e-commerce sales will reach nearly $441 billion in 2017 with consumer electronics and computer hardware taking the lion’s share. A number of product categories are predicted to experience sales growth as well.

Specifically, the Toys and Hobbies category continues surging due to greater demand for drones from recreational and commercial users. The theme of “Everything Connected” with regards to Home Automation and Home Improvement is gaining wider adoption as companies simplify their products, making them more intuitive for the average consumer. Following suit to them are the health, fitness, and small home appliance categories.

What does all of this mean for online merchants like yourself? New revenue streams for 2017. Newegg is launching a series of campaigns tapping those industries. Our customers are looking for new hobbies, healthier lifestyles, and cool projects to get started on. If you carry these products, let’s get them to the right customers and jump start your business for greater success in 2017. Participate now by reaching out to us.

5 Best Practices to Boost Sales during the Holiday Season

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You have every intention to increase your sales during the holiday season (naturally), but just can’t seem to nail down an effective strategy. Days and weeks pass, and still no actionable plan. Soon enough, the holiday season is in full swing. Once that happens, you’re scrambling- hoping to capture some sales, and realizing it’s too late. The agony. Another missed opportunity. Does it always have to be this way?

It doesn’t.

We’ve compiled 5 best practices you should keep in mind when crafting your Q4 sales strategy.

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5 Tips for On-page SEO Greatness

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Search engine optimization (SEO) is the marketing buzzword of the decade (only rivaled by the explosive growth of content marketing). The reason for the popularity is simple- our reliance on search engines for information has created a demand for pages to rank on search engine results pages (SERPs). Due to the flood of content available on the internet today, there is an excess of information and a shortage of customer attention. As a result, you not only need to rank on the SERPs; you need to rank high.

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Emerging Tech: 3 Markets Shaping the Future of E-Commerce

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Automated thermostats, technology embedded in your clothing and virtual reality: Are these fictions from an alternate universe or the future of consumer electronics?

As a tech marketplace, Newegg has a vested interest in the latest technological innovations. We are finely in tune with what trends are becoming prime market opportunities for our customers and sellers alike.

In this post, we look at the emerging tech that may alter the course of e-commerce — and history — as we know it.

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